“A walk in Epirus”

Epirus Oikogeneiako

Grilled cheese sandwiches become local specialties, thanks to the new Epirus Oikogeneiako yellow cheese. The new cheese is launched by Lowe Athens with a TV spot, made in a way so it doesn't remind us of a typical ad but more of a TV show about traditions of Greece. The "show" takes place in a village of Epirus and all the villagers have come to present  their local recipes. The star of the show is a local woman that decides to present  the most traditional recipe of all: the grilled cheese sandwich!