An evolved look and feel for K&P

With MullenLowe Athens’ digital stamp

MullenLowe Athens is behind Karatzas & Partners’ two latest projects: the evolution of the firm’s brand identity, and the redesign of its corporate website.

The fresh design of K&P’s corporate identity was inspired by the firm’s clout and yearlong presence in the legal sector, and was applied to a plethora of materials and services. It now represents Karatzas & Partners in its every form of communication, and helps ascertain the legal firm’s gravitas in a modern way, following the “guidebook” demanded by the digital age.

With the evolved brand identity serving as the creative foundations, MLA then set forth on Karatzas & Partners’ website redesign, which showcases a brand-new, dynamic portrayal of the firm’s established presence in Greece and abroad. It also allows users to seamlessly navigate through the firm’s numerous areas of expertise, dedicated professionals and press clippings, all highlighting K&P’s authority and prestige in legal matters. With an innovative user interface that combines elegance and vigor, we aim to feature a company that values professional and ethical standards, but whose people improve themselves constantly in the face of the sector’s ever-changing demands.

Don’t wait up; take a look at the redesign of the Karatzas & Partners website here: