The main film sets out on a fresh and pleasant mood. It is a short flirtation story at a party, between a nice young man and a charming girl. The boy takes advantage of their evident,shared preference for the tasty Planteese based buffet finger food. The girl initially does not understand what the boy is talking about, when she later discovers that Planteesee is thetasty new pleasure that wins everyone, whatever their eating habits.
The campaign presents the ideal PLANTEESE serving suggestions with four shorter product spots, one for each one of the variants. Melty Yellow for warm sandwiches, Italian Style for pasta dishes, Mozzino for pizzas and Sharp Greek for salads and traditional Greek, vegetable dishes. The rich flavour of this plant-based choice makes a bite, a forkful, or a slice, adequate to turn everyone into a PLANTEESER.
PLANTEESE, the new plant-based line of products, does not contain any dairy, lactose, gluten, or palm oil. It is GMO free and has the V-label certification, which makes it suitable for vegans, vegetarians, flexitarians, individuals with lactose and gluten intolerance, but also for those who fast or avoid eating dairy products for other reasons.
The films were produced by Filmiki Productions and directed by Vardis Marinakis.
