#GOALINYOURHEART

MullenLowe Athens and Intersport support the Greek National Homeless Football Team.

There is a football team that, through every match, wins at life, through the solidarity, dedication, and sportsmanship of its players. This is the Greek National Homeless Team, whose continuous effort to ‘Kick Out Poverty’ is reflected in the homonymous social initiative. In partnership with Intersport, we discovered the team and began supporting their cause. Our creative team also co-created a video with director Nikos Reskos, with the sole purpose of sharing it on social media and spreading the word, so that more people can come together and strengthen the efforts of Shedia and the National Homeless Team.

Watch the video