Our latest Black Friday campaign for Electronet confidently directs consumers to go out and search for deals and prices anywhere they want. With the certainty of a brand which has built an unparalleled, loyal relationship with their clients, wise enough to predict that in the end they will come back to the place they trust, this year’s Black Friday becomes Back Friday at Electronet. This is where you come back, because this is where you matter, is the main message of Electronet’s campaign, already airing on TV, digital and local radio.